Messaging Resources for Equity

The Robert Wood Johnson Foundation’s Structural Racism and Health Messaging Guide offers durable, persuasive tools to help communities and organizations talk about the link between racism and health. Using metaphors like “bridges with barriers” and visuals that distinguish equity from equality, the guide equips leaders to communicate clearly about dismantling structural barriers to wellbeing. This resource complements Aspen CSG’s work with rural partners, where strengthening narrative power and advancing equity are essential to building healthier, more prosperous communities.

Aspen Institute Community Strategies Group