Baseline Survey Reveals Snapshot of Rural Philanthropy
Field-wide information related to community-based philanthropy in rural communities has been limited in both scope and availability. While annual statistics are collected to depict the giving of the 1000 foundations with the largest assets and grantmaking budgets, little effort has been expended to record smaller-scale (but no less meaningful) charitable and philanthropic giving. This smaller-scale philanthropy often serves as the seed capital for rural programs and sometimes serves to leverage grants from larger, national foundations. Most often, this type of organized philanthropy is conducted by community foundations—few of whom rank as one of the top 1000 givers, and thus, little data is available concerning where and what their philanthropic assets support.
To assist in developing a "snapshot" of community foundations' rural development philanthropy efforts, the RDP team disseminated the RDP Baseline Survey to 685 community foundations (rural and urban) throughout the United States in July 2001. The Baseline Survey asked community foundations to consider their overall governance, grantmaking, endowment building and community economic development activities. Providing definitions based upon the "rural continuum" established by the USDA's Economic Research Service, the survey then asked foundations to estimate the percentage of their total activities that served or represented "rural," "borderline rural/metro" and "metro counties."
As of September 15, 2001, CSG had received 160 surveys for a 23 percent response rate. Over the past month, we have entered survey data and have begun to analyze the response. The following chart shows the respondents' categorization of RDP elements across rural, borderline and metro counties. Notice that other rural elements do not necessary correspond with percentage of rural service area.